SOLO Minute
Why you and not ChatGPT?
When you cold approach to find clients, you get this feeling. It is like the meme “The worst she can say is no”. In my case, it was that phrase.
“Well, ChatGPT can’t see your form. It can’t push you. It can’t see why you quit or how much you like it. It can’t keep you from injury. And if you have ChatGPT, why not use it for your programs?”
You need too many leads to get one sale. Your clients only compare you on price. These things are bad. They mean you have low leverage. A machine could do the same job.
- Why they should buy (sell the vacation)
- Why they should buy from you
- What exactly will happen
- What results they should expect
All of this comes down to one question: “Why you and not any other trainer”. List every reason, on paper, right now. Answer all the questions. All the yeses and nos. Work on the parts where you feel weak.